NTA

NTA

Modernizing a National Icon

Modernizing a National Icon

Introduction

The Nigerian Television Authority (NTA) is Nigeria's premier government-owned broadcaster, operating since 1977. I was tasked with reimagining their long-standing logo and creating a fresh design system. My approach respected NTA's heritage while infusing modern design elements, resulting in a versatile identity that works across traditional and digital platforms. The new branding system unifies NTA's various channels under a cohesive visual umbrella, reflecting their evolution in the digital age.

Client

Duration

2020

My Role

Logo and Brand Identity Designer

Live Website

Visit Live Website

Understanding the Challenge

Research & Define

Ideation, UserFlow & Sketch

Final Solution & High-Fidelity Design

Prototype

User Testing & Refinement

Conclusion

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